The interiors of Neelsutra: The India Fashion Store in The Oberoi, Gurgaon, are decked with 11 types of Indian timber, providing the perfect backdrop for the contemporary apparel collection on display.
This store is as smartly crafted as the apparel it displays. Neelsutra: The India Fashion Store in The Oberoi, Gurgaon, stocks pret collections in a suave shell of muted blackboard sweeps and glorious timber. Taking a cue from the design label’s inspirations, the team from Architecture Discipline has created a high-end contemporary store using traditional Indian timber and design ideas instead of exotic elements.
Planks made out of 11 Indian timbers - Padauk, Neem, Babool, Rosewood, Teak, Sheesham, Deodar, Spruce/Pine, Mango, Hollock, and Eucalyptus – seem to zip through the place like shooting stars, enhancing the 2,200 sq. ft. area’s linearity. The timber was finished using Neem Tree Oil and the planks were separated by the width of a 5 INR coin.
In keeping with the name, there are auras of enigmatic blue breaking through the wood and kohl-polished blackness. Adding to the elegance are the many spots of distressed zinc detailing.
Admittedly, the demeanour of the shop was fashioned after the experience of being inside a hut. Architect Akshat Bhatt has taken a unique idea and executed it with remarkable expertise, which overall manages to perfectly complement the clothes.